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Webflow


๐Ÿ‡บ๐Ÿ‡ธ United States
๐Ÿ’ฐ $65k - $105k*

Manager

 

Design

 

Support

Software

Growth

Director

Code

Web

Voice

Financial

Leader

Strategy

Management

Lead

Content

Senior

Marketing

Analytics

Sales

Go

Health

Engineering

Full-Time

Webflow

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๐Ÿ‘€ 300 views

โœ… 12 applied (4%)

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Webflow is hiring a
Remote Senior Manager Content Marketing

\nAt Webflow, our mission is to bring development superpowers to everyone. Webflow is the leading visual development platform for building powerful websites without writing code. By combining modern web development technologies into one platform, Webflow enables people to build websites visually, saving engineering time, while clean code seamlessly generates in the background. From independent designers and creative agencies to Fortune 500 companies, millions worldwide use Webflow to be more nimble, creative, and collaborative. Itโ€™s the web, made better. \n\nWe're looking for a Senior Manager, Content Marketing to develop and execute a world class content marketing strategy that builds our brand, generates leads, and positions Webflow as a leader in our market. This leader will be at the helm of our content marketing efforts, playing a critical role in how we continue to grow upmarket and build awareness and credibility with our audience of marketing leaders and teams. \n\nThis role was made for a creative and strategic thinker who can seamlessly transition from high-level strategy to hands-on execution, creating a content engine that fuels our brand and demand channels.\nAbout the role \n\n\n* Location: San Francisco HQ or US remote\n\n* Full-time\n\n* Exempt\n\n* Reporting to the Director of Corporate Marketing\n\n* The cash compensation for this role is tailored to align with the cost of labor in different geographic markets. We've structured the base pay ranges for this role into zones for our geographic markets, and the specific base pay within the range will be determined by the candidateโ€™s geographic location, job-related experience, knowledge, qualifications, and skills.\n\n\n\n* United States  (all figures cited below in USD and pertain to workers in the United States)\n\n\n\n* Zone A: $179,000 - $251,550\n\n* Zone B: $168,300 - $236,500\n\n* Zone C: $157,600 - $221,400\n\n\n\n\n\n\n\nPlease visit our Careers page for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.\n\nWhat youโ€™ll do:\n\n\n* Strategic Thinking: Craft and oversee the execution of a comprehensive content marketing strategy that drives brand awareness, engagement, and conversion across owned and earned channels. \n\n* Content Production: Understand and navigate the nuances of producing high-quality content, ensuring optimal utilization of resources, developing repeatable processes and maximizing output.\n\n* Thought Leadership & Brand Positioning: Identify key thought leadership opportunities that establish Webflow as a trusted voice and market leader, leveraging industry experts and other third-party validation to to establish Webflow as a trusted voice and market leader.\n\n* Collaboration: Partner with other departments in marketing (e.g. customer marketing, events, demand gen) as well as sales to ensure content strategy aligns with overall company goals and resonates with our customers.\n\n* Team Leadership: Hire, train, mentor, and manage a dynamic content team of internal content marketers and external writers, ensuring they are set up for success and growth within the organization.\n\n* Analytics & Reporting: Monitor content performance analytics, providing actionable insights and refining the content strategy in support of generating awareness and creating MQLs.\n\n\n\n\nYouโ€™ll thrive as our Senior Manager, Content Marketing if you have:\n\n\n* 2+ years of experience directly managing the workload and career development of a content team in brand and/or marketing roles, ideally in a high growth company with a B2B focus \n\n* A knack for balancing creativity with business impact, shipping work that resonates with our audience while still nurturing the team to take on fulfilling work\n\n* Organizational experience developing and executing against a cohesive roadmap that aligns with the broader marketing strategy and activates are narrative across brand, product, and solution messaging. \n\n* Successful people management experience where you lead by example. We prioritize being kind, respectful, empathetic and supportive. \n\n* Proven experience in content production, understanding how to efficiently produce high-quality content with limited resources.\n\n* Experience building strong cross-functional relationships and alignment to determine and achieve organizational priorities\n\n* A clear and generous passion for storytelling, a deep grasp of digital marketing, and an innate ability to drive brand narratives\n\n* Experience shaping a brandโ€™s footprint through multiple content channels and multi-media platforms\n\n* Driven consistency and adoption of a brand voice and tone across all content initiatives \n\n* Lead collaboratively through leadership to support your team. Youโ€™ll workshop projects, lead brainstorms effectively, and occasionally roll up your sleeves in order to get the job done\n\n* An analytical mindset with the ability to interpret data and translate into actionable strategies\n\n* Exceptional communication, presentation, and interpersonal skills.\n\n* Familiarity with content management systems (CMS) and analytics tools. Knowledge of Webflow as a tool is a strong bonus!\n\n* A background in SaaS, B2B, or design software industry\n\n* Experience navigating growing companies and a rapidly changing environment with adaptability and patience\n\n\n\n\nEven if you donโ€™t meet 100% of the above qualifications, you should still seriously consider applying. Research shows that you may still be considered for a role if you meet just half of the requirements.\n\nOur Core Behaviors:\n\n\n\n* Obsess over customer experience. We deeply understand what weโ€™re building and who weโ€™re building for and serving. We define the leading edge of whatโ€™s possible in our industry and deliver the future for our customers.\n\n* Move with heartfelt urgency. We have a healthy relationship with impatience, channeling it thoughtfully to show up better and faster for our customers and for each other. Time is the most limited thing we have, and we make the most of every moment.\n\n* Say the hard thing with care. Our best work often comes from intelligent debate, critique, and even difficult conversations. We speak our minds and donโ€™t sugarcoat things โ€” and we do so with respect, maturity, and care.\n\n* Make your mark. We seek out new and unique ways to create meaningful impact, and we champion the same from our colleagues. We work as a team to get the job done, and we go out of our way to celebrate and reward those going above and beyond for our customers and our teammates.\n\n\n\nBenefits & wellness\n\n\n* Equity ownership (RSUs) in a growing, privately-owned company\n\n* 100% employer-paid healthcare, vision, and dental insurance coverage for employees and dependents (US; full-time Canadian workers working 30+ hours per week), as well as Health Savings Account/Health Reimbursement Account, dependent on insurance plan selection. Employees also have voluntary insurance options, such as life, disability, hospital protection, accident, and critical illness\n\n* 12 weeks of paid parental leave for both birthing and non-birthing caregivers, as well as an additional 6-8 weeks of pregnancy disability for birthing parents to be used before child bonding leave. Employees also have access to family planning care and reimbursement.\n\n* Flexible PTO with an mandatory annual minimum of 10 days paid time off, and sabbatical program\n\n* Access to mental wellness coaching, therapy, and Employee Assistance Program\n\n* Monthly stipends to support health and wellness, as well as smart work, and annual stipends to support professional growth\n\n* Professional career coaching, internal learning & development programs\n\n* 401k plan and financial wellness benefits, like CPA or financial advisor coverage\n\n* Commuter benefits for in-office workers\n\n\n\n\nTemporary employees are not eligible for paid holiday time off, accrued paid time off, paid leaves of absence, or company-sponsored perks.\nBe you, with us\n\nAt Webflow, equality is a core tenet of our culture. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. Employment decisions are made on the basis of job-related criteria without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other classification protected by applicable law.\nStay connected\nNot ready to apply, but want to be part of the Webflow community? Consider following our story on our Webflow Blog, LinkedIn, Twitter, and/or Glassdoor. \nPlease note:\n\nTo join Webflow, you'll need valid U.S. or Canadian work authorization depending on the country of employment.\n\nIf you are extended an offer, that offer may be contingent upon your successful completion of a background check, which will be conducted in accordance with applicable laws. We may obtain one or more background screening reports about you, solely for employment purposes.\n\nWebflow Applicant Privacy Notice \n\n#Salary and compensation\n No salary data published by company so we estimated salary based on similar jobs related to Design, Senior, Marketing and Sales jobs that are similar:\n\n $65,000 — $105,000/year\n
\n\n#Benefits\n ๐Ÿ’ฐ 401(k)\n\n๐ŸŒŽ Distributed team\n\nโฐ Async\n\n๐Ÿค“ Vision insurance\n\n๐Ÿฆท Dental insurance\n\n๐Ÿš‘ Medical insurance\n\n๐Ÿ– Unlimited vacation\n\n๐Ÿ– Paid time off\n\n๐Ÿ“† 4 day workweek\n\n๐Ÿ’ฐ 401k matching\n\n๐Ÿ” Company retreats\n\n๐Ÿฌ Coworking budget\n\n๐Ÿ“š Learning budget\n\n๐Ÿ’ช Free gym membership\n\n๐Ÿง˜ Mental wellness budget\n\n๐Ÿ–ฅ Home office budget\n\n๐Ÿฅง Pay in crypto\n\n๐Ÿฅธ Pseudonymous\n\n๐Ÿ’ฐ Profit sharing\n\n๐Ÿ’ฐ Equity compensation\n\nโฌœ๏ธ No whiteboard interview\n\n๐Ÿ‘€ No monitoring system\n\n๐Ÿšซ No politics at work\n\n๐ŸŽ… We hire old (and young)\n\n
\n\n#Location\nSan Francisco, California, United States
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