\n \nWe're on a mission to improve health through nutrition. \n\nSIMPLE is a successful mobile product with over 15 million unique downloads, more than 300K 5-star reviews, and over 50% year-over-year revenue growth.\nIt offers judgment-free, gentle guidance toward balanced nutrition, a healthy relationship with food, and ultimately, improved health and well-being. Built with flexibility and convenience in mind, the app is a safe and supportive space to get actionable feedback, learn, and increase confidence. SIMPLE’s method is shaped by a global team of nutrition, behavior change, digital health, and medical experts. The journey is enhanced through Avo, a personal wellness assistant within the app that provides timely suggestions and real-time answers. \nWith SIMPLE as a partner in their pocket, users feel cared for and empowered to embrace — and stick to — new healthy habits. To learn more, visit simple.life.\n\nAs the Senior User Acquisition Manager at Simple Life, you will be a key player in our marketing department, responsible for devising and executing strategies to acquire new users for our application from web and app traffic. Your role will be vital in expanding our customer base, increasing brand visibility, and ensuring the continued success of our product. Collaborating with cross-functional teams, you will have the opportunity to leverage your expertise to shape the company's user acquisition strategy and contribute to our overall growth.\n\nKey Responsibilities:\n\nStrategy Development: Develop and execute comprehensive user acquisition strategies for our web and app platforms, encompassing various paid social channels and partnerships.\n\nCampaign Management: Oversee and optimize user acquisition campaigns, monitor performance, and make data-driven decisions to achieve key performance indicators (KPIs) such as conversion rates, ROI, and user retention.\n\nBudget Management: Responsible for managing the user acquisition budget efficiently, allocating resources across channels to maximize results and deliver strong ROI.\n\nMarket Research: Conduct in-depth market research to identify emerging trends, competitor activities, and new opportunities to stay ahead of the curve.\n\nCollaboration: Collaborate with the creative and content teams to ensure marketing assets are optimized for different acquisition channels and resonate with the target audience.\n\nUser Analytics: Utilize analytical tools and data insights to measure the effectiveness of campaigns, track user behaviour, and identify areas for improvement.\n\nA/B Testing: Implement A/B testing methodologies to optimize ad creatives, landing pages, and other elements of the user acquisition funnel.\n\nUser Segmentation: Develop targeted user segmentation strategies to personalize marketing messages and enhance user engagement.\n\nReporting and Insights: Regularly report on campaign performance and provide actionable insights to management and stakeholders.\n\nStay Updated: Stay up-to-date with industry best practices, trends, and new technologies to continually improve user acquisition efforts.\n\n\n\nQualifications:\n\nBachelor's degree in Marketing, Business, or a related field. A Master's degree is a plus.\n\nProven track record of successfully managing user acquisition campaigns and driving significant growth in web and app platforms.\n\nStrong analytical skills with experience in data-driven decision-making.\n\nExpertise in digital marketing channels such as Google, Bing, Yahoo, ASA etc.\n\nFamiliarity with web and app analytics tools like Google Analytics, Amplitude, AppsFlyer or similar platforms.\n\nExcellent communication and collaboration skills to work effectively with cross-functional teams.\n\nPrevious experience in a leadership or managerial role within user acquisition is preferred.\n\nAbility to thrive in a fast-paced, dynamic startup environment.\n\n\n\n\nSIMPLE is a successful mobile product with over 15 million unique downloads, more than 300K 5-star reviews, and over 50% year-over-year revenue growth.\nIt offers judgment-free, gentle guidance toward balanced nutrition, a healthy relationship with food, and ultimately, improved health and well-being. Built with flexibility and convenience in mind, the app is a safe and supportive space to get actionable feedback, learn, and increase confidence. SIMPLE’s method is shaped by a global team of nutrition, behavior change, digital health, and medical experts. The journey is enhanced through Avo, a personal wellness assistant within the app that provides timely suggestions and real-time answers. \nWith SIMPLE as a partner in their pocket, users feel cared for and empowered to embrace — and stick to — new healthy habits. To learn more, visit simple.life.\n\nAs the Senior User Acquisition Manager at Simple Life, you will be a key player in our marketing department, responsible for devising and executing strategies to acquire new users for our application from web and app traffic. Your role will be vital in expanding our customer base, increasing brand visibility, and ensuring the continued success of our product. Collaborating with cross-functional teams, you will have the opportunity to leverage your expertise to shape the company's user acquisition strategy and contribute to our overall growth.\n\nKey Responsibilities:\n\nStrategy Development: Develop and execute comprehensive user acquisition strategies for our web and app platforms, encompassing various paid social channels and partnerships.\n\nCampaign Management: Oversee and optimize user acquisition campaigns, monitor performance, and make data-driven decisions to achieve key performance indicators (KPIs) such as conversion rates, ROI, and user retention.\n\nBudget Management: Responsible for managing the user acquisition budget efficiently, allocating resources across channels to maximize results and deliver strong ROI.\n\nMarket Research: Conduct in-depth market research to identify emerging trends, competitor activities, and new opportunities to stay ahead of the curve.\n\nCollaboration: Collaborate with the creative and content teams to ensure marketing assets are optimized for different acquisition channels and resonate with the target audience.\n\nUser Analytics: Utilize analytical tools and data insights to measure the effectiveness of campaigns, track user behaviour, and identify areas for improvement.\n\nA/B Testing: Implement A/B testing methodologies to optimize ad creatives, landing pages, and other elements of the user acquisition funnel.\n\nUser Segmentation: Develop targeted user segmentation strategies to personalize marketing messages and enhance user engagement.\n\nReporting and Insights: Regularly report on campaign performance and provide actionable insights to management and stakeholders.\n\nStay Updated: Stay up-to-date with industry best practices, trends, and new technologies to continually improve user acquisition efforts.\n\n\n\nQualifications:\n\nBachelor's degree in Marketing, Business, or a related field. A Master's degree is a plus.\n\nProven track record of successfully managing user acquisition campaigns and driving significant growth in web and app platforms.\n\nStrong analytical skills with experience in data-driven decision-making.\n\nExpertise in digital marketing channels such as Google, Bing, Yahoo, ASA etc.\n\nFamiliarity with web and app analytics tools like Google Analytics, Amplitude, AppsFlyer or similar platforms.\n\nExcellent communication and collaboration skills to work effectively with cross-functional teams.\n\nPrevious experience in a leadership or managerial role within user acquisition is preferred.\n\nAbility to thrive in a fast-paced, dynamic startup environment.\n\n\n\nHiring Process:\n\n* HR Interview\n\n* Test Assignment\n\n* Technical Interview\n\n* Cultural Fit Interview\n\n* Google Review\n\n\n\n\nPerks and Benefits:\n\n\n* Open-minded teams, a welcoming and inclusive company culture, plus the opportunity to make a real difference with a game-changing health tech product;\n\n* A competitive salary package based on your unique expertise, skillset, and impact on the product plus stock options;\n\n* In-office, remote and hybrid work opportunities;\n\n* Relocation package (Cyprus) - optional;\n\n* The equipment whatever you need to be happy and productive;\n\n* A premium SIMPLE subscription;\n\n* 21 days annual leave, plus bank holidays (those observed where you live);\n\n* Support to learn English, should you need (or want) to;\n\n* Flexible hours. We focus on your results, not how long you spend at your desk.\n\n\n \n\n#Salary and compensation\n No salary data published by company so we estimated salary based on similar jobs related to Mobile, Senior and Marketing jobs that are similar:\n\n $60,000 — $100,000/year\n
\n\n#Benefits\n 💰 401(k)\n\n🌎 Distributed team\n\n⏰ Async\n\n🤓 Vision insurance\n\n🦷 Dental insurance\n\n🚑 Medical insurance\n\n🏖 Unlimited vacation\n\n🏖 Paid time off\n\n📆 4 day workweek\n\n💰 401k matching\n\n🏔 Company retreats\n\n🏬 Coworking budget\n\n📚 Learning budget\n\n💪 Free gym membership\n\n🧘 Mental wellness budget\n\n🖥 Home office budget\n\n🥧 Pay in crypto\n\n🥸 Pseudonymous\n\n💰 Profit sharing\n\n💰 Equity compensation\n\n⬜️ No whiteboard interview\n\n👀 No monitoring system\n\n🚫 No politics at work\n\n🎅 We hire old (and young)\n\n
\n\n#Location\nBelgrade, Belgrade, Serbia