Social Media Editor, Writerย \nย \n\nCoinDesk, the global leader in crypto and blockchain news, seeks a versatile Social Media Editor to be embedded in multimedia, podcast, events, marketing, newsroom and newsletter operations to strategize, execute and supervise day-to-day posting and special project promotion on social platforms as the company seeks to reach and engage deeply with new audiences.\nย \n\nEvery member of the social media team has their own superpower. This editor must write and edit quickly, cleanly and succinctly, and they must be a master of shaping copy and social-native content to match the voice of different social networks. Beyond just having working knowledge of the fundamentals of tech, finance or cryptocurrency (preferably all), the right candidate should have proven experience breaking down technical concepts, in making them accessible, enjoyable to consume, and in using them to generate conversation, engagement and organic community expansion.ย \nย \n\nThey also need to be a strong collaborator, working in real-time with the editorial team to take hold of relevant social conversations, all the while keeping strong journalistic ethics and standards in mind.\nย \n\nThe editor must also have the versatility to manage promotional activities across other products in sync with the marketing arm of CoinDesk, as well as to think synergistically about how to collaborate with influencers and other brands to build awareness of campaigns. A well-rounded toolkit of multimedia, design, data charting and live coverage is a plus.\nย \n\nThe editor plays an integral role in broader audience strategy and must be comfortable with analytics, have a good sense of how to measure success (both broadly and on a campaign basis), and be comfortable with setting up and analyzing data on campaign performance as well as with experimentation. They should have experience with identifying opportunities within social media trends to inform editorial strategy.\n\nย \nRESPONSIBILITES:\n\n\nProduce and edit daily social media posts, including written copy, designs and multimedia, on Twitter, Facebook, Linkedin, Instagram and other platforms\n\nDevelop a unique, authoritative voice for CoinDesk platforms off-site that builds trust, piques interest and engages new and loyal audiences\n\nQuickly respond to news with social-native content, amplifying important news with multimedia, graphics, live tweeting, tweet threads or other social tools\n\nManage and moderate communications on social media platforms to facilitate efficient engagement between the audience and newsroom\n\nDevelop and execute social strategies around educational content for an audience new to crypto\n\nWork across editorial, multimedia, events and other teams to develop and execute social promotion\n\nDevelop and execute strategies to engage influencers to drive off-site conversation\n\nAssist with promotional campaigns for special projects, product launches, sponsored content and events\n\nReport social media performance analytics on campaigns to be accountable for audience KPIs of campaigns and overall content produced\n\nModerate social media comments and messages, identifying opportunities to engage directly with users on behalf of the CoinDesk brand\n\n\n\n\nย \nABOUT YOU:\n\n\n3-5 years of experience managing social media for a media company or comparable organization\n\nFamiliarity with the cryptocurrency industryย \n\nProven news sense, preferably in business or cryptocurrency news\n\nProven skills at creating social media content that drives engagement\n\nThorough knowledge of social media production, management and analytics tools\n\nAbility to write and edit quickly and accurately for different audiences\n\nExperience working across teams with a thorough understanding of journalistic ethics\n\nGreat communicator with the ability to listen generously and learn\n\nAbility to excel in a fast-paced, news-driven organization\n\nAbility to self-start and follow through on executing new ideasย \n\nFamiliarity with analytics and publishing tools including SocialFlow, Sprout, Google Analytics, Parsley and Chartbeat\n\n\n\n\n\n
\n\n#Benefits\n
๐ฐ 401(k)\n\n๐ Distributed team\n\nโฐ Async\n\n๐ค Vision insurance\n\n๐ฆท Dental insurance\n\n๐ Medical insurance\n\n๐ Unlimited vacation\n\n๐ Paid time off\n\n๐ 4 day workweek\n\n๐ฐ 401k matching\n\n๐ Company retreats\n\n๐ฌ Coworking budget\n\n๐ Learning budget\n\n๐ช Free gym membership\n\n๐ง Mental wellness budget\n\n๐ฅ Home office budget\n\n๐ฅง Pay in crypto\n\n๐ฅธ Pseudonymous\n\n๐ฐ Profit sharing\n\n๐ฐ Equity compensation\n\nโฌ๏ธ No whiteboard interview\n\n๐ No monitoring system\n\n๐ซ No politics at work\n\n๐ We hire old (and young)\n\n
\n\n#Location\nNew York City, New York, United States
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