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\n\nPosition : Digital Marketing Manager \nSalary : $1,800 - $2,500 AUD a month\nWorking Hours & Conditions : Australian Hours\nHolidays : Public holidays in AU\n\n\nRole Overview\nWe are looking for a proactive and organised Digital Marketing & Administrative Managerto take ownership of the company’s digital marketing activities while also providing general administrative support across the business.\nThis role is ideal for someone who enjoys a combination of creative marketing, lead generation, customer engagement, and operational administration. The successful candidate will play a key role in helping the business grow its online presence while ensuring administrative processes remain efficient and organised.\n\nKey Responsibilities\nDigital Marketing Management (Primary Focus)\n* Manage and grow the company’s social media presence across relevant platforms\n* Develop and maintain a consistent content calendar and posting schedule\n* Plan, create, and optimise both organic and paid social media campaigns\n* Monitor campaign performance and provide recommendations for improvement\n* Ensure all advertising activities remain transparent and accessible to business owners\n\n\n\nLead Generation & CRM Management\n* Manage and maintain CRM records and customer databases\n* Support lead generation campaigns across social media and digital channels\n* Track enquiries, leads, and customer interactions through the sales pipeline\n* Assist with follow-up activities and lead nurturing processes via email CRM\n* Generate reports on lead activity and marketing performance\n\n\n\nWebsite Management\n* Update website content, images, project portfolios, and service information\n* Ensure website information remains accurate and current\n* Support SEO and website optimisation initiatives where required\n* Coordinate website improvements with external providers if necessary\n\n\n\nGraphic Design & Advertising\n* Create graphics, promotional materials, and digital marketing assets\n* Design and manage social media advertisements and campaign creatives\n* Maintain brand consistency across all marketing channels\n* Assist with promotional campaigns, brochures, and sales materials\n\n\n\nAdministrative Support\n* Perform general administrative tasks to support day-to-day business operations\n* Data entry and maintenance of company records and databases\n* Assist with document preparation, filing, and organisation\n* Support scheduling, customer communications, and operational administration\n* Help maintain accurate and organised business systems\n\n\n\nTools & Systems\n* Facebook & Instagram\n* Meta Ads Manager\n* CRM systems (TBC)\n* Website CMS platforms\n* Canva or similar design tools\n* Microsoft Office / Google Workspace\n\n\n\n\n* Proven experience in digital marketing and social media management\n* Experience running both organic and paid social media campaigns\n* Strong understanding of CRM systems and lead management\n\n\n\nWebsite Updates / CMS Skills\n* Graphic design skills using Canva or similar tools\n* Excellent organisational and administrative abilities\n* Strong communication and attention to detail\n\n\n\nDesirable\n* Experience working in construction, home improvement, trades, or related industries\n* Experience creating marketing reports and campaign analysis\n* Familiarity with automation and workflow tools\n\n\n\nAdditional Information\n* This is a hybrid role combining digital marketing and business administration\n* Strong emphasis on transparency, ownership, and accountability across marketing activities\n* Opportunity to make a significant impact on lead generation and business growth\n* Ideal for a versatile all-rounder who enjoys both creative marketing and operational support tasks\n\n\n\nIdeal Candidate\nYou are a self-starter who can confidently manage digital marketing initiatives while also stepping in to support the broader needs of the business. You are equally comfortable creating ad campaigns, updating a CRM, designing marketing assets, and handling administrative tasks that keep the business running smoothly.
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