OpenSesame is hiring a
Remote Customer Lifecycle Marketing Manager
\nAbout OpenSesame\n\nOpenSesameโs mission is to help develop the worldโs most productive and admired workforces. We deliver a comprehensive catalog of eLearning courses from the worldโs top publishers. We add value to customers through their entire learning journey.\n\nWhile it appears to most people that we just sell training courses (thousands of them), what we really offer is the opportunity for companies to upgrade the skills of each of their employees.\n\nWe are at a pivotal time in our growth as we diversify the ways we drive revenue. Weโve expanded our product offering dramatically and have a growing network of partners that is developing into a vibrant channel. Our customer base has high satisfaction ratings and there is room to grow our retention even more.\n\nWe have a high-performing marketing team and itโs time to add a position to build out customer marketing. This role is inclusive of advocacy as well as driving pipeline from customer expansion.\n\nPerformance Objectives:\n\n30 days:\n\n\n* Gain a comprehensive understanding of OpenSesameโs customer base, product offerings, and current marketing strategies. Complete onboarding and initial training on customer advocacy work in progress and marketing campaigns. Learn the 2H customer retention forecast and identify the key metrics for customer lifecycle marketing success. Establish initial relationships with key stakeholders in sales, product, and customer success teams. Learn about new products in the roadmap, and understand their value proposition for existing customers. Take over our product reviews program.\n\n\n\n\n60 days:\n\n\n* Perform customer segmentation analysis to understand the health and composition of the customer base. Learn customer onboarding and quarterly review processes. Attend meetings of each type. Review and analyze customer calls for trends issues. Learn how customers prove value and begin work on a framework to help them analyze and communicate their impact.\n\n* Identify top customers for case studies and other advocacy work. Formalize a customer referral program and take over the โfollow the championsโ campaign to drive new business.\n\n* On the advocacy side, start 2025 tactics for securing speaking engagements and awards. Build out the customer communications side of product launches. Build personal relationships with at least 10 customer accounts, collaborating with our customer success team. Take over the customer feedback group and recommend ways to improve it. Take over the customer newsletter and suggest ways to improve it.\n\n\n\n\n90 days:\n\n\n* Develop and present a detailed customer marketing plan inclusive of advocacy and customer expansion. This includes recommending new customer facing content to complement and enhance current customer communications. Work with customer success operations on the content and new processes for a digitally-led customer journey. \n\n\n\n\n120 days:\n\n\n* Begin work on a value framework to help our customers show the value of working with OpenSesame, leveraging the work already done with our customer success team. Develop an additional plan for a 2025 new user conference, outlining key objectives, themes and topics, including location and format recommendations based on customer segmentation. \n\n\n\n\nYou might notice we donโt have the requirements, qualifications, and minutia of typical job descriptions. We donโt care about that as we do not hire based on specific buzzwords, technologies, or popular acronyms on your resume. \n\nWe are looking for specific examples from your previous experience that proves you can do this job successfully. We want you to advance your career and are looking for someone who will be excited by this challenge, knowing they can lean on the leadership team around them for growth.\n\nLocation: This position can be based anywhere in the US. We operate as a remote-first company, and invest in all-company meetings several times a year. \n\nPerformance Driven: We're looking for self-starters with a track record of delivering excellent results, but we're highly selective about who we hire. We don't focus on typical job requirements, instead, we're interested in specific examples from your past experiences. All positions can be based anywhere in the US, and require up to 15 days of travel per year, with senior management and leadership teams requiring up to 35 days.\n\nCompensation: The pay range for this position is generally between $125,000-$140,000 per year and depends on experience. At OpenSesame, we offer a comprehensive benefits package to employees upon hire, including professional development, ISOs, health insurance, 401(k) matching, and paid time off. We carefully consider a wide range of compensation factors, relying on market data to determine compensation and consider your specific job family, background, skills, and experience. We prioritize pay transparency, fairness, and equity to create a positive and inclusive work environment, regularly reviewing our compensation practices to align with our values and goals.\n\nEqual Employment Opportunity: OpenSesame is an Equal Employment Opportunity and Affirmative Action employer that values and welcomes diversity. We do not discriminate on the basis of various legally protected characteristics, including criminal history, and strive to provide reasonable accommodations to qualified individuals with disabilities. We prioritize safety and security and may use your information accordingly, and you can contact us for assistance or accommodations during the job application process. For more information on our Diversity, Equity, and Inclusion initiatives, click here.\n\nPay Transparency: At OpenSesame, we prioritize pay transparency, fairness, and equity to create a positive and inclusive work environment, regularly reviewing our compensation practices to align with our values and goals. We provide competitive and fair compensation to our employees based on their skills, experience, and performance.\n\nCPRA (California Candidates): When you submit your application, OpenSesame may collect and use your personal information in accordance with our privacy policy and the CPRA. This may include personal details and employment history, and will only be used for employment-related purposes. We may share this information with third-party service providers, but we will not sell it to third parties. If you have any questions or concerns, please contact us, and for more information on your rights under the CPRA, refer to our privacy policy or the California Attorney General's website. \n\n#Salary and compensation\n
No salary data published by company so we estimated salary based on similar jobs related to Travel, Senior and Marketing jobs that are similar:\n\n
$70,000 — $120,000/year\n
\n\n#Benefits\n
๐ฐ 401(k)\n\n๐ Distributed team\n\nโฐ Async\n\n๐ค Vision insurance\n\n๐ฆท Dental insurance\n\n๐ Medical insurance\n\n๐ Unlimited vacation\n\n๐ Paid time off\n\n๐ 4 day workweek\n\n๐ฐ 401k matching\n\n๐ Company retreats\n\n๐ฌ Coworking budget\n\n๐ Learning budget\n\n๐ช Free gym membership\n\n๐ง Mental wellness budget\n\n๐ฅ Home office budget\n\n๐ฅง Pay in crypto\n\n๐ฅธ Pseudonymous\n\n๐ฐ Profit sharing\n\n๐ฐ Equity compensation\n\nโฌ๏ธ No whiteboard interview\n\n๐ No monitoring system\n\n๐ซ No politics at work\n\n๐
We hire old (and young)\n\n
\n\n#Location\nPortland, Oregon, United States