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@markgoldman

Remote worker with 16+ years of experience - Last seen ago


Mark Goldman is an accomplished Senior Marketing Executive, Entrepreneur, and Board Member with more than 40 years of success in the consumer products, travel, hospitality, cybersecurity, culinary products, retail, and financial services industries.

In 1994 Goldman co-founded an integrated marketing services firm called 360 (that earned the distinction of Inc Magazineโ€™s Top 200 fastest growing US companies in 1996). In 2002, he sold the 8-year-old agency to Grey Global Group โ€“ the result of a successful partnership with Grey to win the highly coveted BellSouth business.

His career began with two of the most highly regarded advertising agencies: Wells, Rich, Greene, and Ogilvy & Mather/NY. He moved to Knoxville-based Whittle Communications in 1988 as Marketing Director where he developed customized publications for clients like Xerox, Coors Brewing Company, and Sears. In 1990 he became Executive Vice President, Managing Director of Babbit & Reiman Advertising in Atlanta. Recently, he was the SVP/Marketing of the Jewish Federation of Atlanta and a co-founder of a cybersecurity reputation management firm and a digital healthcare company.

He is a nationally recognized senior manager and distinguished marketing leader with extensive experience in building, growing and managing start-up firms as well as high-performing integrated marketing programs for many of the most respected and highly-valued consumer and B-to-B companies in the world such as: American Express, Campbell Soup Company, Citigroup, Federated Department Stores, UPS, The Seagram Company, Lever Brothers, Marriott, Intercontinental Hotels (Holiday Inn and Crowne Plaza), Miller Brewing Company, Procter & Gamble, BellSouth, The Coca-Cola Company, The Home Depot, Georgia Pacific, RJR/Nabisco, Sun Oil Company, Viking Range Corporation and Trans World Airlines. He has also worked with nationally franchised brands such as Days Inns, Holiday Inns, Arbyโ€™s, US Franchise Systems (Microtel Inns and Suites/Hawthorn Extended Stay Suites) and Applebeeโ€™s.

The American Marketing Association has recognized him for his expertise in the development of highly successful integrated marketing and advertising programs by awarding Goldman its prestigious award for marketing excellence -- the EFFIE โ€“ several times. He was a Vice President and board member of the AMAโ€™s Atlanta chapter. He and 360 co-founder, Joel Babbit, created an Emmy-nominated (and cable-award winning) television program โ€“ The Natural South -- for their client, Southern Company. They also created one of The Home Depotโ€™s most enduring and successful in-store programs โ€“ The Kidโ€™s Workshop. These workshops are conducted every month, teaching do-it-yourself skills and tool safety, while at the same time helping to instill a sense of accomplishment and self-esteem. Since 1997, participants have built 15 million projects, In addition, he engineered the City of Atlantaโ€™s first comprehensive tourism campaign called โ€œBrand Atlantaโ€. While at Ogilvy & Mather, he was integral to the creation and introduction of the City Volunteer Corps for the city of New York โ€“ the countryโ€™s first domestic volunteer program for high school students. Goldman was on the board of directors of the Duck Head Apparel Company and was instrumental in its sale to Tropical Sports Wear. Currently, he is a marketing advisor to the Atlanta Ballet Board of Directors and the Board of Directors for Atlanta Celebrates Photography. He was previously on the board of Arts ATL and a trustee of The Atlanta Girlsโ€™ School.

Goldman holds an MBA in marketing from George Washington University. He is married with two grown children, has an affinity for golf (its history and playing), as well as wine (its history and collecting). He holds a US Patent.


Skilled in creative direction creative dev brand architecture product launches p l leadership master brand strategy omni channel marketing global outreach campaign dev consumer insights brand building business strategy team building corporate governance design thinking new product innovation humanizing brands budget management consumer journey mapping 
Fluent in english
Preferred timezone EST,CST
Preferred annual pay (min) $125,000/year
Preferred hourly pay (min) $125/hour
Last seen 10 months ago
Signed up 10 months ago
Badges ๐Ÿ‘จโ€๐Ÿ’ป Remote worker

๐ŸŽจ Maker

๐ŸŽ– Early adopter

Employment

2021 - 2023: SVP Marketing @ Jewish Federation of Atlanta

2019 - 2021: Co-founder/CMO @ Ongev

2013 - 2018: President/Chief Strategy Officer @ Scout

2010 - 2012: CMO @ Viking Range

Side Projects

2018 - Now: Sumbich

Education

- Now: BBA @ George Washington University

- Now: MBA @ George Washington University

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