Vimeo is hiring a Remote Lead Product Marketing Manager Teams & Enterprise
\nVimeo is looking for a passionate and seasoned Product Marketer to join the Product Marketing Team. Youโll work at the intersection of product development and marketing to orchestrate high-impact product launches. You will be focused on new product go-to-market strategy, product activation, and product engagement to maximize the lifetime value of our customers at all stages of the funnel. This role is ideal for a data-driven, self-starter who can work on both creative marketing initiatives and data-driven strategy. If youโre excited about helping creative professionals and businesses make an impact through video, then Vimeo is the place for you.\n\nWhat youโll do:\n\n\nOwn the go-to-market strategy and ongoing release cadence for key user segments from ideation to launch and adoption\n\nLead market and competitive analysis for key segments by surfacing quantitative and qualitative insights to inform the product roadmap\n\nWork closely with Marketing and Product to optimize the customer lifecycle from acquisition to in-product engagement and retention\n\nBuild a deep understanding of the customer and serve as their voice, collecting and prioritizing user feedback with the Product Team\n\nIdentify the target customer and create positioning and messaging statements that effectively communicate the value prop and differentiate our product offering \n\nMap out how and when new products are introduced to customers\n\nBe a product expert and communicate its value to key stakeholders across the company\n\nUnderstand how our product grows among key segments across the customer journey and set measurable business goals and track progress against them\n\n\n\n\nSkills and knowledge you should possess:\n\n\n6+ years of product marketing experience \n\nClear track record of driving business results through marketing strategies, including app store optimization\n\nAbility to take complex ideas and turn them into simple and intuitive communication\n\nA knack for market research - you know the market and competition better than anyone\n\nExperience working with and influencing a cross-functional team\n\nGrowth mindset with the desire for continuous improvement \n\nAbility to empathize with the customer and view things from their point of view\n\nAnalytical mindset, and a working sense of Mixpanel and GA, using these platforms to report on KPIs to track performance and identify trends\n\nStrong project management skills with the ability to prioritize effectively \n\nExcellent verbal and communication skills\n\n\n\n\nBonus points (nice skills to have, but not needed): \n\n\nB2B SaaS experience \n\nCollaboration & productivity app experience\n\n\n \n\n#Salary and compensation\n
No salary data published by company so we estimated salary based on similar jobs related to Marketing, Executive and SaaS jobs that are similar:\n\n
$70,000 — $110,000/year\n
\n\n#Benefits\n
๐ฐ 401(k)\n\n๐ Distributed team\n\nโฐ Async\n\n๐ค Vision insurance\n\n๐ฆท Dental insurance\n\n๐ Medical insurance\n\n๐ Unlimited vacation\n\n๐ Paid time off\n\n๐ 4 day workweek\n\n๐ฐ 401k matching\n\n๐ Company retreats\n\n๐ฌ Coworking budget\n\n๐ Learning budget\n\n๐ช Free gym membership\n\n๐ง Mental wellness budget\n\n๐ฅ Home office budget\n\n๐ฅง Pay in crypto\n\n๐ฅธ Pseudonymous\n\n๐ฐ Profit sharing\n\n๐ฐ Equity compensation\n\nโฌ๏ธ No whiteboard interview\n\n๐ No monitoring system\n\n๐ซ No politics at work\n\n๐ We hire old (and young)\n\n
\n\n#Location\nNew York City, New York, United States
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