\nHead of Marketing\n\n\nWeโre looking for an incredible Head of Marketing to level up Calderaโs brand among developers, Web3 projects, and the broader Web3 and Ethereum community. As Head of Marketing, youโll grow our marketing function from the ground up, and will have significant ownership over our marketing strategy.\n\n\nThis role can be performed remotely or from our office in San Francisco.\n\n\n \n\n\nAbout Caldera\n\n\nCaldera enables dynamic, scalable blockchain experiences. Currently, dapps that are deployed to general-purpose blockchain compete with thousands of other applications for space on the network โ this can lead to congestion and high fees or even network outages.\n\n\nThatโs where we come in. Weโre building software that makes it easy for the most innovative blockchain applications to launch their own ultra-performant blockchains (rollups), enabling applications to own their ecosystem, scale to millions of users, and provide a superior user experience to their users.\n\n\nWe have a hybrid team โ some teammates work primarily from our office in San Francisco, and others work remotely.\n\n\n \n\n\nAs Head of Marketing, you willโฆ\n\n\n\n * Produce content โ including blog posts, tweets, and audio/video content about Caldera, targeted to a diverse group of users\n\n * Develop the Caldera brand, encompassing the mission statement, tagline, communication framework, and foundational pillars of the brand.\n\n * Articulate our vision and cultivate enthusiasm for Caldera's integral role within the blockchain ecosystem, especially to developers and founders of blockchain apps and protocols.\n\n * Oversee public relations, cultivate media partnerships, coordinate major announcements, disseminate newsletters, and orchestrate events to ensure optimal impact.\n\n * Construct and implement a content calendar to maintain community engagement and anticipation regarding project milestones and developments.\n\n * Execute targeted growth marketing initiatives to attract essential stakeholders, including developers, founders, infrastructure providers, and other strategic partners.\n\n\n\n\n\n \n\n\nYou might be a fit for this role ifโฆ\n\n\n\n * Highly fluent in English, able to produce written content with a professional voice tailored to various audiences\n\n * Well-versed in the blockchain landscape, especially L1 and L2 blockchains, scaling solutions, Ethereum protocol roadmap, etc.\n\n * Skilled in growth marketing, executing marketing campaigns, and adept at viral and social media tactics and strategies\n\n * Highly inventive and adept at devising content, messaging, campaign strategies, and narratives\n\n\n \n\n#Salary and compensation\n
No salary data published by company so we estimated salary based on similar jobs related to Web3 and Marketing jobs that are similar:\n\n
$82,500 — $145,000/year\n
\n\n#Benefits\n
๐ฐ 401(k)\n\n๐ Distributed team\n\nโฐ Async\n\n๐ค Vision insurance\n\n๐ฆท Dental insurance\n\n๐ Medical insurance\n\n๐ Unlimited vacation\n\n๐ Paid time off\n\n๐ 4 day workweek\n\n๐ฐ 401k matching\n\n๐ Company retreats\n\n๐ฌ Coworking budget\n\n๐ Learning budget\n\n๐ช Free gym membership\n\n๐ง Mental wellness budget\n\n๐ฅ Home office budget\n\n๐ฅง Pay in crypto\n\n๐ฅธ Pseudonymous\n\n๐ฐ Profit sharing\n\n๐ฐ Equity compensation\n\nโฌ๏ธ No whiteboard interview\n\n๐ No monitoring system\n\n๐ซ No politics at work\n\n๐ We hire old (and young)\n\n
\n\n#Location\nRemote (Can work 9-12 PST overlap)
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