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zac_aiuppa

Remote worker with 17+ years of experience - Last seen ago

With 15+ years at the forefront of Content Marketing, I've honed my expertise in spearheading content teams pivotal for business scalability and growth. At the heart of my approach is a blend of strategic innovation and operational excellence, demonstrated through leading a landmark 24% SEO growth initiative and masterminding the strategy for over 400+ SEO-optimized pages in a B2B landscape.

My passion extends beyond strategy and execution; I'm dedicated to cultivating talent and teamwork. I've had the privilege of hiring full-time writers, mentoring interns, and coordinating freelancers to fuel a high-volume content creation engine. As our teams expanded, I ensured excellence never wavered by implementing streamlined workflows, integrating cutting-edge AI tools, and establishing comprehensive brand and style guidelines to maintain a cohesive and impactful voice across all platforms.

I thrive in dynamic settings where I can spearhead change and drive content marketing success. My commitment is to not just achieve, but exceed goals through collaborative innovation and operational optimization. I'm constantly exploring new strategies and opportunities to enhance content effectiveness and drive growth.

I'm open to connecting, discussing potential collaborations, or simply exchanging insights (and yes, cat pictures are welcome too!). Reach out to explore how we can create success together.


Skilled in editing team leadership content strategy editorial consulting communication growth marketing editorial calendars digital marketing content team management content management cms digital marketing writing project management ai driven content copywriting proofreading content marketing ap stylebook tech savvy copy editing seo copywriting social media research creative writing social media marketing web content writing non fiction graphic design marketing technical writing internal communications corporate communications branding identity microsoft office adobe creative suite indesign microsoft word wordpress html microsoft excel slack sharepoint leadership storytelling people management time management ghostwriting b2c marketing collaboration chicago manual of style online content creation book writing editorial process data analysis seo sem 
Fluent in english
Preferred timezone UTC-6
Preferred annual pay (min) $100,000/year
Preferred hourly pay (min) $65/hour
Last seen 11 months ago
Signed up 11 months ago
Badges ๐Ÿ‘จโ€๐Ÿ’ป Remote worker

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Employment

2020 - 2024: Managing Editor @ Swyft Filings

2019 - 2020: Editor, Central Editing Desk @ S&P Global

2018 - 2019: Copywriter @ Apache Corp

2016 - 2018: Copywriter @ Global Healing Center

2008 - 2024: Freelance Writer/Editor @ Self-Employed

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