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@trmfonseca

Remote worker with 3+ years of experience - Last seen ago

As an economist turned investment banker, my career evolved significantly when I transitioned into sales and trade marketing within the beverage industry, working for notable companies like Britvic and Ducoco. My tenure as Trade Marketing Manager at Britvic was particularly transformative. I identified and addressed the critical challenge of poor distribution for our coconut water brand, Puro Coco, leading a strategic pivot that dramatically expanded distribution and refocused resources, catapulting sales volume tenfold in just a year.

My journey has equipped me with a rich skill set, including exceptional analytical capabilities, strategic execution, and a keen commercial insight. I excel in trade marketing, brand management, and possess a track record of successful product launches and market penetration strategies. I'm adept at leading cross-functional teams, building strong customer partnerships, and engaging in complex negotiations with a resilient and driven approach.

In every role, I've leveraged my analytical acumen and interpersonal skills to foster growth and build productive business relationships, always with a clear focus on achieving tangible results and advancing strategic goals.

Fueled by the achievements and learning of my past, I am ready to tackle my next challenge, eager to apply my experience and passion for creating impactful results in new and exciting contexts.


Skilled in sales trade marketing market insights shopper insights gtm business plan business intelligence project management 
Fluent in portugueseenglishspanish
Preferred annual pay (min) $80,000/year
Preferred hourly pay (min) $500/hour
Last seen 9 months ago
Signed up 9 months ago
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Employment

2023 - Now: Latam Sales Director @ Mediar Solutions

Education

2017 - 2017: Sales & Marketing @ kellogg school of management

2013 - 2014: Finance MBA @ FGV-SP

2009 - 2013: Economics Bachelor Degree @ PUC-SP

6ms