Passionate and business-minded Social Media Strategist with over a decade of experience in the social media marketing field. I've worked with clients, ranging from startups, corporates and even the UK government, both B2B and B2C including industries such as business services, construction, fashion, and higher education and most recently the marketing agency side.
I have established teams and developed social media strategies to align with industry standards and company objectives and KPI's. Depending on the business needs I often create and implement offline and digital marketing campaigns and nourish online communities and write copy for websites. Most of my roles included intricate stakeholder management, such as in my last workplace where I lead on organic social for the Garden of GREAT exhibition, during the FIFA World Cup in Qatar and liaised with PR management of different UK talent such as Katherine Jenkins OBE, a Welsh singer.
In some of my previous projects, I helped an Instagram account gain 1 million followers and reach 63% of the annual target within the first 6 months. I also managed a paid social budget circa ยฃ50k and set up report and campaign templates as well as carried out extensive reporting. I've recruited and trained social media teams using digital and collaboration tools such as Asana and Airtable, including training at London HQ TikTok offices, and as a result, formed a creator network, worked with influencers, and delivered training with TikTok to some key partners in the luxury business industry remotely. Additionally, I've built, trained in and successfully implemented social media software to improve social media workflows and procured and updated social media tools.
| ๐ Nationality | ๐ฌ๐ง United Kingdom |
| ๐ก Residency | ๐ฌ๐ง United Kingdom |
| ๐ Location | ๐ฌ๐ง United Kingdom |
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| Skilled in | social media facebook linkedin twitter instagram copywriting community management social media strategy social media training social media campaigns social media workflow social media analytics social media content |
| Fluent in | englishrussiafrench |
| Preferred annual pay (min) | $64,000/year |
| Preferred hourly pay (min) | $75/hour |
| Last seen | 2 months ago |
| Signed up | 2 years ago |
| Badges |
๐ฉโ๐ป Remote worker ๐จ Maker ๐ Early adopter |
2022 - 2023: Social and Digital Lead @ The Cabinet Office
2022 - 2022: Social Media Consultant @ Pure Cremations
2021 - 2021: Social Media Specialist @ London & Partners
2019 - 2020: Social Media Manager @ University of East London
2014 - 2019: Communications Manager @ University of Greenwich
2015 - 2023: Founder and Social Media Consultant
2009 - 2012: BA Hons Business Entrepreneurship & Innovation @ University of Greenwich