More than 10 years of experience in the field of Marketing and Branding with exemplary creative, analytical, and problem-solving skills. Worked and achieved many milestones in Top national and multinational companies. Skilled in cultivating positive relationships with clients and colleagues. Highly organized and independent, able to effectively coordinate tasks to accomplish projects with timeliness and creativity. Creative, resourceful, and flexible, able to adapt to changing priorities and maintain a positive attitude and strong work ethic. Passionate intercultural expert with a blend of experience in Online, Print, Digital, and Visual Media.
Worked as Head of Marketing (Digital) for different companies
1. Planning and executing all web, SEO/SEM, marketing database, email, social media, and display advertising campaigns.
2. Designing, building, and maintaining dealership social media presence
3. Measuring and reporting performance of all digital marketing campaigns, and assessing against goals (ROI and KPIs)
4. Identify trends and insights, and optimize spend and performance based on the insights
5. Brainstorming new and creative growth strategies
6. Planning, executing, and measuring experiments and conversion tests
7. Collaborate with different agencies to create promotional material and optimize the user experience
8. Utilizing the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
9. Instrumenting conversion points and optimizing user funnels
10. Collaborate with agencies and other vendor partners
| ๐ Nationality | ๐จ๐ฆ Canada |
| ๐ก Residency | ๐จ๐ฆ Canada |
| ๐ Location | ๐จ๐ฆ Canada |
|
|
rok.co/@shelley_kalsi |
| ๐ Website | sdfljasfjkhsdfajsf โญ๏ธ Upgrade to Premium to contact |
| Skilled in | marketing paid ads marketing strategy graphic design website design video editing |
| Fluent in | englishhindipunjabi |
| Preferred annual pay (min) | $600,000/year |
| Preferred hourly pay (min) | $40/hour |
| Last seen | 4 years ago |
| Signed up | 4 years ago |
| Badges |
๐จโ๐ป Remote worker ๐ Early adopter |
2017 - till date: Digital Marketing strategist @ Performance Auto
2002 - 2004: MBA @ PIMT