Strategic PR, Communication, and Brand Expert with over 20 years of experience in PR strategy, content development, digital and traditional marketing, and journalism. Proficient in building and managing high-performance teams, executing effective crisis management strategies, and leveraging data and insights to inform business acquisition and retention strategies. Skilled in reputation management and digital transformation, with a proven track record of delivering integrated brand solutions across diverse sectors.
I'm fascinated by human behaviour and what makes us tick. Understanding why, what, when and how we consume both information and products has been pivotal to the success of my digital and traditional marketing and PR efforts. I harness the symphony of the many moving parts of marketing into cohesive strategies for new business acquisition, business development and client retention. I provide brands with strategic guidance to grow their market share with measurable and scalable strategies.
I write for South African PR and Marketing publications, women's interest magazines, wellness titles and and national newspaper titles.
| ๐ Nationality | ๐ฟ๐ฆ South Africa |
| ๐ก Residency | ๐ฟ๐ฆ South Africa |
| ๐ Location | ๐ฟ๐ฆ South Africa |
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rok.co/@sam_swaine |
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| Skilled in | pr reputation management brand strategy brand dev crisis communications digital strategy content strategy journalism editorial leadership business acquisition business retention data analysis data reporting seo digital marketing leadership team dev copywriting editorial leadership stakeholder management |
| Fluent in | english |
| Preferred annual pay (min) | $50,000/year |
| Preferred hourly pay (min) | $50/hour |
| Last seen | 9 months ago |
| Signed up | 9 months ago |
| Badges |
๐ฉโ๐ป Remote worker ๐จ Maker |
2019 - Now: PR and Corporate Comms @ Self-employed
2018 - 2018: Group Account Director @ Scout PR
2015 - 2018: Head of Strategy and Client Service @ Brand in Motion
2014 - 2015: Senior Digital Strategy Manager @ Don't Look Down
2009 - 2014: PR Consultant @ PR Collective
2007 - 2009: Media Director @ Hello World
2005 - 2007: PR Consultant @ The Impact Agency
1998 - 2005: Brand Account Consultant @ Harper Marketing Services
2024 - 2024: Advanced Supplements Counselling @ Health Sciences Academy
2018 - 2018: Yoga Teacher Certification @ Yoga Zone
2014 - 2015: BA Hons Journalism @ WITS
1991 - 1995: Matric @ Crawford College