Iโm a digital B2B & B2C executive with a marketing, sales, customer service and product design background
and years of professional experience within digital environments. Recently I have been working as
the New Business Development Manager at Brainy Commerce, an Amazon Agency in Madrid,
where I am responsible for signing new deals with brands and manufacturers for Amazon Selling
Consultancy, Amazon Ads, Amazon DSP and Amazon Data with our business intelligence
platform.
A valuable part of my experience is brought to me from my +8 years working at Google, as Senior
Key Account Manager working side by side with Retail advertisers and media agencies, helping
brands grow and achieve their national and international marketing goals through advertising
sales, applying Google Ad technology (Search, Display, Video display, Youtube, Programmatic,
โฆ) upsells, new product adoptions and measurement training among others.
I started my career as a creative web developer in digital creative agencies, wore an
entrepreneur hat twice and then took a huge step from design and creativity to account
management, performance marketing, digital management and currently business
development. This helps me understand and communicate with many different stakeholders and
teams in any project, like creative content creators, UI and CX teams, developers (back and front
end) and business (sales and marketing).
I am passionate about technology and startups, results-oriented, a great team player and
leader, a believer in data-driven decisions, testing, creativity, and excellent user experience
in any customer interaction with a brand.
With a multicultural background, I was born in Iran, raised in Sweden where I studied and completed my engineering in Graphic Arts Technology, and have lived here in Madrid for the last
25 years, where I have built my professional career.
2022 - Now: Business Development Manager @ Brainy Commerce
2015 - 2021: Head of Digital @ Carrefour Financial Services
2013 - 2014: Partnership manager @ Google
2006 - 2013: Senior Key Account Manager @ Google
2024 - 2024: Online Master's in applied Artificial Intelligence @ The Power (online)
2022 - 2022: cryptocurrencies and smart contract @ Crypto Master Academy (online)
2011 - 2012: Executive Masterโs in Marketing and Sales Management @ ESIC (Madrid /Spain))
1995 - 1998: University degree in Graphic Arts of Technology @ University of Dalarna (Sweden)