I am a results-driven Performance Marketing Specialist at Countable.co, a Canada-based company, with a strong foundation in digital marketing strategy, SEO, PPC, and branding. I bring over 6 years of professional experience in driving growth through data-backed marketing campaigns, creative content, and integrated digital solutions.
In my previous role as Senior Marketing Executive (Digital Analyst) at CriticaLog India Private Limited, I led initiatives across SEO, social media marketing, email campaigns, paid ads, and branding. Iโve always believed that every brand has a story, and I take pride in crafting that story to inform, educate, and delight customers across channels.
Currently, I specialize in performance marketing โ building high-converting paid ad campaigns across Google Ads, Facebook, LinkedIn, and other channels. I continuously optimize for ROI through A/B testing, analytics, and marketing automation.
Iโm also passionate about agile methodologies, team collaboration, and cross-functional strategy. I bring a creative and analytical mindset to the table โ not just marketing, but also in design and visual storytelling.
Certified Agile Scrum Master | Currently upskilling in Power BI tools for advanced analytics and reporting.
Tools & Tech Expertise
โข AI Tools: Predis.ai, GPT-4.0, AIPRM, Canva, ElevenLabs, Descript AI, Flex AI, Freepik AI, Perplexity AI
โข Digital Marketing: SEO, PPC, Link Building, Google Ads, Facebook & Instagram Ads, Twitter Ads, YouTube Ads
โข Creative & Design: Canva, Photoshop
โข Marketing Platforms: Meta Ads, Google Analytics, Google Tag Manager, ZOHO CRM, HubSpot
โข Other Skills: Branding, Market Research, B2B Lead Generation, Agile Project Management, Inbound & Outbound Strategy, Email Marketing, Team Leadership, Strategic Decision Making
Iโm always on the lookout for challenging opportunities that let me explore, learn, and contribute to organizational growth through innovative marketing strategies.
| ๐ Nationality | ๐ฎ๐ณ India |
| ๐ก Residency | ๐ฎ๐ณ India |
| ๐ Location | ๐ฎ๐ณ India |
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| Skilled in | management digital marketing seo link building keyword research creativity photoshop branding b2b marketing facebook advertising online advertising market research social media marketing twitter advertising youtube advertising google ads admin management team lead decision making sales cold call inbound marketing branding management brand consultant brand marketing agile methodologies ai tools chatgpt claude canva gamma predis ai lumen5 decript flexclip jirra asana monday com my90 hubspot zoho |
| Fluent in | englishtamil |
| Preferred timezone | +9 |
| Preferred annual pay (min) | $12,000/year |
| Preferred hourly pay (min) | $100/hour |
| Last seen | 7 months ago |
| Signed up | 2 years ago |
| Badges |
๐จโ๐ป Remote worker ๐ Early adopter |
2025 - Now: Performance Marketing Strategist @ Countable
2023 - 2025: Senior Digital Marketing Executive @ CriticaLog India Pvt Ltd
2021 - 2023: Digital Marketing Analyst @ CloseQuest
2021 - 2021: Digital Marketing Specialist @ Keenmatics- Suba Corrugations Brand
2019 - 2021: Senior Marketing Executive @ KFTRONICS
2018 - 2018: Management Trainee @ Infiniti Software Solutions Pvt
2016 - 2018: MBA @ Gnanam School of Business
2010 - 2014: BE ECE @ Sri Rangapoopathi college of engineering