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@llcrowe

Remote worker with 31+ years of experience - Last seen ago

I am an experienced B2B marketing leader with a successful track record of delivering meaningful business results across various channels, technologies, and sectors.

โ€ข At Brightcove, I developed and executed successful go-to-market strategies and marketing campaigns, boosting sales pipeline by 300%, and growing ARR 150% in two years.

โ€ข At Sun Microsystems, I launched a $5B computer hardware product line, a multi-year effort across a global organization. I was then promoted to lead ongoing product marketing.

โ€ข I built and managed the IBM Community, for product users and developers, that contributed over $500M in annual sales pipeline while speeding product adoption, promoting client retention and renewal, and developing customer / developer advocates.

Throughout my career, Iโ€™ve translated complex technical concepts into clear messaging, which has boosted lead flow, increased engagement with users and developer communities, and driven remarkable pipeline and revenue growth.

Collaboration and cross-functional alignment are central to my success. I have 15+ years of management and team leadership that has fostered strong relationships between marketing, sales, product development, and finance teams.

I have strong leadership skills, the ability to think strategically while executing tactically, and a bias to analyze data for insights into performance optimization and market trends. My employees and colleagues have frequently commented on my high IQ and high EQ. My motto is; "Be hard on the problem, but kind with the people."


Skilled in leadership driving results data driven analysis data driven strategy demand generations effective communicator critical thinking presentation skills customer focused strategic planning 
Fluent in english
Preferred timezone +7, +8
Preferred annual pay (min) $200,000/year
Preferred hourly pay (min) $100/hour
Last seen 1 year ago
Signed up 1 year ago
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๐ŸŽ– Early adopter

Employment

2024 - Now: VP Marketing @ self employed

2022 - 2023: VP Marketing @ TigerGraph

2017 - 2022: Marketing Director @ IBM

2015 - 2017: VP Marketing @ Brightcove

2012 - 2014: Marketing Director @ Oracle

1995 - 2010: Group Manager @ Sun Microsystems

Education

2019 - 2021: MBA @ University of San Francisco

5ms