Digital Strategist. SEO & SEM Specialist. Web 3.0 Enthusiast. Future of Work Advocate.
Having accumulated substantial experience as a digital strategist and possessing in-depth expertise in SEO/SEM, CRO, and customer lifecycle, along with a keen passion for fintech, I have dedicated the past nine years to both working and studying the future of work and digital marketing. My multidisciplinary background in marketing, IT, and business relationship management has equipped me to drive change in the digital marketing industry across New Zealand, Australia, Europe, USA and beyond. In my role as a digital marketing tutor, I am playing an active role in shaping the future of the workforce. At SME Growth, I offer digital solutions and guidance to local businesses, streamlining their communication and advertising efforts to help them reach their full potential in the digital space. My expertise help individuals and businesses to see the βbig pictureβ that leads to growth and expansion in the digital environment.
πΉFluent in English and Latvian (written and spoken, business), knowledge of Spanish and understanding of German, Russian.
πΉ Passionate about AI in the workforce & marketing β segmentation, innovation, automation, analytics, personalisation, scaling β and marketing AI technologies.
πΉ Entrepreneurial and agile mindset; enthusiastic digital storyteller, marketing strategy development, digital marketing operations and campaigns, content mastering, CRM and PR communications, branding as well as driving marketing KPIs and analytics. Experience leading remote Marketing teams.
πΉ Shaping the Future of workforce at New Zealand Institute of Education.
πΉ Driving the growth in digital environment at SME Growth.
π‘ Specialities: Integrated Marketing, SEO/SEM, CRO, UX, Performance Marketing, Web Analytics & Content marketing.
Generating data-driven results by strategic infusion of modern technology and business acumen.
| π Nationality | π±π» Latvia |
| π‘ Residency | π³πΏ New Zealand |
| π Location | πΊπΈ United States |
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rok.co/@lasmaberg |
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| Skilled in | growth marketing performance marketing seo sem cro ux web analytics relationship management |
| Fluent in | englishlatvian |
| Preferred annual pay (min) | $125,000/year |
| Preferred hourly pay (min) | $100/hour |
| Last seen | 2 years ago |
| Signed up | 2 years ago |
| Badges |
π©βπ» Remote worker π Early adopter |
2022 - 2024: Senior Digital Account Manager @ SME Growth
2021 - 2024: Senior Digital Marketing Tutor @ New Zealand Insititute of Education
2019 - 2021: Senior Technical Account Manager @ Pure SEO
2019 - 2019: Digital Marketing Specialist (Contract) @ ACG Schools
2018 - 2021: Global Relationships Manager @ Financer.com
2018 - 2018: Digital Marketing Manager and Team Leader @ Remote Connections
2017 - 2019: CEO & Creative Director @ New Zealand Coastal Clothing
2015 - 2017: Freelance Digital Strategist and Media planner @ Freelancer
2020 - 2021: Adult and Continuing Education and Teaching @ Open Polytechnic of New Zealand
2018 - 2020: Postgraduate Diploma Digital Marketing @ New Zealand Institute of Education
2015 - 2016: Business, Management, Marketing, and Related Support Services @ Business Management College (Latvia)
2014 - 2016: Computer Science and Information Technology E-commerce @ Liepaja University