Remote worker with 14+ years of experience - Last seen 11 days ago

Marketing leadership that generated R$ 30 million in sales and 250,000+ qualified leads.

14+ years of experience driving growth through digital and offline strategies. Strong focus on revenue, conversion, and efficiency. I combine strategy and hands-on execution across branding, product marketing, content, paid media, SEO, CRO, automation, and analytics.

Selected results:

* 200x ROAS - from 50x to 200x
* 3x CVR growth (0.4% to 1.6%), driving $200,000+ record sales
* 150% sales lift from email and discount flow optimization
* 300%+ organic traffic growth
* 110%+ CTR increase
* 600+ MQLs per week
* 50,000 monthly pageviews with zero paid traffic
* R$1.3M annual revenue with zero ad spend

I turn strategy into revenue fast, data-driven, and repeatable.

Ready when you are.

🛂 Nationality	🇧🇷 Brazil
🏡 Residency	🇧🇷 Brazil
📍 Location	🇧🇷 Brazil
Remote OK	rok.co/@hugoaap
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Skilled in	gtm strategy go to market gtm positioning messaging brand strategy first party data strategy privacy aware marketing marketing operations campaign operations marketing analytics ga4 google tag manager gtm attribution multi touch attribution incrementality testing media mix roi optimization cac ltv cro a b testing experimentation roadmap funnel optimization growth strategy inbound marketing outbound marketing demand generation lead generation lead nurturing lead scoring lead routing mql to sql to revenue abm product marketing product led growth plg lifecycle marketing activation retention winback churn reduction segmentation personalization customer journey content strategy content marketing seo first growth engine keyword research seo technical seo sem paid media paid search paid social google ads meta ads linkedin ads marketing automation crm implementation email marketing sms marketing conversational marketing chatbots community building community management ecommerce marketing shopify growth website optimization landing pages cart abandonment wordpress shopify woocommerce localization i18n b2b marketing b2c marketing service marketing saas marketing
Fluent in	englishspanishportuguese
Preferred timezone	-6, -5, -4, -3, -2, -1, 0
Preferred annual pay (min)	$40,000/year
Preferred hourly pay (min)	$30/hour
Last seen	11 days ago
Signed up	11 days ago
Badges	👨‍💻 Remote worker 🐥 Newbie