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@heloisafranco78

Remote worker with 20+ years of experience - Last seen ago

I am a professional with over 22 years of experience in communications, branding and ESG. I am able to create and implement strategies that connect brands and consumers. My expertise ranges from the development of marketing campaigns to social media management and content.
๐Ÿ”‘ Key skills:
โ€ข Strategic Communication: Development of messages that resonate in a clear and impactful way.
โ€ข Branding: Building and strengthening brands through authentic and consistent narratives.
โ€ข Content Creation and Copywriting
โ€ข Project Management: Experience in leading multidisciplinary teams to deliver exceptional results within deadlines.
โ€ข Data Analysis: Use of metrics and insights to optimize campaigns.


Skilled in marketing social media communication strategy cross communication office365 keynote budget influencers branding esg production deliverables crisis communication public relations pr internal communication stakeholder engagement content creation copywriting digital communication brand storytelling brand positioning consumer insights research integrated communication 
Fluent in portugueseenglishspanish
Preferred timezone 0,+1,+2,+3,+4,+5
Preferred annual pay (min) $120,000/year
Last seen 1 year ago
Signed up 1 year ago
Badges ๐Ÿ‘ฉโ€๐Ÿ’ป Remote worker

๐ŸŽจ Maker

๐ŸŽ– Early adopter

Employment

2023 - 2024: Business Director @ DM9

2011 - 2023: Brand, Communication & Sustainability Sr Manager @ Avon

2008 - 2010: Account Director @ StrawberryFrog Adv Agency

2006 - 2008: Brand Communication Coordinator @ Nike

Side Projects

2024 - 2024: iFood Big Brother 2024

2024 - 2024: Ifood Food Delivery Campaign

2020 - 2020: Make Up Line campaign

2020 - 2020: Avon Rebrand Campaign

2017 - 2017: Mother Day Luminata Avon Fragrance

2017 - 2017: Branded Content Documentary

2016 - 2016: lipstick Campaign

Education

1998 - 2002: Marketing & Advertising @ Paulista university

6ms