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@dedraya

Remote worker with 14+ years of experience - Last seen ago

Dโ€™EDRA IS A DYNAMIC AND QUALIFIED UX RESEARCHER AND BUSINESS ANALYST who evaluates business metrics and communicates research insights in compelling, creative ways to designers, product managers, and data science colleagues. She is an expert in Market & UX Research, Metrics Analysis, Content Creation, Writing Standards Development, Copywriting, Corporate and Client Communications, Business & Technical Writing, Instructional Design (ADDIE LM), and Auditing and Strategy. Using best practices, she leads strategy and design initiatives to support the organizationโ€™s e-Commerce, terminology, and communications platforms, including UI. She has the demonstrated ability to collaborate with designers, strategic marketers, and other internal stakeholders to create content for multi-asset campaigns. Her strong analytical ability, reading acumen, and writing and editing proficiency allow her to utilize editorial best practices to produce clear, concise, and error-free content, while strictly adhering to in-house and best-in-practice writing standards and style guidelines. She is a dedicated and driven self-starter who works well independently and as a team player.


Skilled in business analysis content creation website metrics market research style guides writing standards marketo hubspot webtrends analytics google analytics office 365 invisio indesign content dev content strategy qualitative research quantitative research data analysis research insights actionable insights results statistics ux research ui content dev product dev technical writing robohelp confluence jira copywriting editing deval editing executive writing business writing marketing instructional writing documentation documentum cq5 cms teams skype 
Fluent in english
Preferred timezone Americas/Eastern Time
Preferred annual pay (min) $175,000/year
Preferred hourly pay (min) $80/hour
Last seen 2 years ago
Signed up 2 years ago
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๐ŸŽ– Early adopter

Employment

2022 - 2023: UX Researcher / Analyst @ Pyramid Consulting (Client: Meta)

2021 - 2022: Business Analyst @ The Eliassen Group (Client: FIS Bank)

2018 - 2020: Product Communications Manager @ Juvare

2015 - 2018: Content Strategist @ UPS

2012 - 2014: Content Author/Go-To-Market Specialist @ The Bartech Group (Client: Verizon)

Education

2004 - 2007: Masters of Social Work @ Rutgers University

1989 - 1992: Bachelors of Arts in Communication @ Rutgers University

5ms