Remote worker with 11+ years of experience - Last seen 1 year ago

Senior Marketing Manager with 8+ years of experience driving global brand and social media growth. Highly skilled in leading and mentoring teams of 8+ (including designers, copyrights and other creatives) to produce high performing campaigns that translate business objectives into compelling creative strategies and narratives. Proven track record of collaborating cross-functionally with product, engineering, and sales to increase brand visibility, audience engagement, and driving awareness across multiple platforms.

Led teams and strategic brand initiatives for companies that, in aggregate, ranged from $45M ARR to $189M ARR and $4B valuation.

Career Highlights:
- Drove the first 1M mobile app downloads of Loop News, a global and regional news source (leading Caribbean competitors) by overseeing brand digital, event, OOH, and social marketing operations
- Improved departmental operational efficiencies by implementing a social media global center of excellence to deliver best-in-class organic global social marketing campaigns across multiple teams resulting in 6% audience growth, 3% average engagement, reducing SLAs by 2-3 days
- Exceeded revenue goals by producing 150+ marketing qualified leads through global full-funnel account-based advertising campaigns
Helped 5 individuals get promoted through consistent coaching and mentorship

Remote OK	rok.co/@camwest
LinkedIn	sdfljasfjkhsdfajsf ⭐️ Upgrade to Premium to contact
Skilled in	social media strategy team management team mentorship leadership collaboration paid social programmatic advertising social media marketing content ideation community engagement project management content production copywriting and editing digital marketing brand management brand awareness seo strategic planning budget management data analysis b2b b2c d2c retention strategies kpi facebook ad buying account based marketing influencer marketing analytics reporting abm
Fluent in	english
Last seen	1 year ago
Signed up	2 years ago
Badges	🎖 Early adopter